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Adam Lovelock

Adam studied Marketing Management (BA Hons) before working in several Marketing Management positions after graduating. He then founded his first business in 2007 and has never looked back.

Adam is a seasoned marketer, online marketing evangelist and experienced entrepreneur in the ‘tech’ arena. He is also the Co-Founder of Astonish Email, which successfully launched a product into the franchise market, which is now used by 1000’s of businesses worldwide, giving him a wealth of experience in the sector.

Andy McCarroll

Andy has been been working with exciting brands since leaving university and has learned a lot over the years about what it takes to grow a business from start up to serious national player - in some cases international.

Since 2010 however, he has jumped into the franchise industry with both feet! Franchises start off the same way as any company does; small, with no money and a person with a big idea and a serious work ethic and Andy loves nothing more than working with people like that. Andy is passionate about franchising as a business format that allows a successful, proven business to grow. 

Carl Reader

Carl Reader is chairman at multi-award winning franchise accounting firm d&t and author of The Franchising Handbook. ​He has previously served as Affiliate Chair and Board Member at the British Franchise Association. Carl has spoken to global franchising audiences about best practice in franchising, and has worked with countless household name brands. He has been recognised as one of the '20 faces of franchising' by What Franchise magazine, is a judge of many industry awards, and regularly contributes to the trade press.

Catherine Monson

Catherine became CEO of FASTSIGNS International, Inc. in 2009, bringing over 25 years of franchising and management experience. In 2009, she received the International Franchise Association (IFA) Bonny LeVine Award in recognition of her contributions to the growth of the franchising industry and in 2010, the Dallas Business Journal named her a top Women Industry Leader in the Dallas Metroplex.

In 2012, Catherine appeared on the Emmy Award-winning series Undercover Boss to learn new ways to advance the FASTSIGNS® brand. In 2013, she was named an “Innovator and Influencer” by Sign and Digital Graphics Magazine. In 2015, she received the IFA’s first Franchise Action Network “FAN of the Year” award for her advocacy work on behalf of the franchising community. In 2016, she was selected as a Soderstrom Society Inductee for her contributions to the printing and graphic communications industry and was also honored with the 2016 Leadership Award from the Women That Soar organization.

Under Monson’s leadership, FASTSIGNS International, Inc. received the 2016 Secretary of Defense Employer Support Freedom Award, the highest recognition presented by the Department of Defense to employers for their exemplary support of National Guard and Reserve members.

Catherine has served on the Board of Directors of the IFA since 2008 and is currently Vice-Chair and will become Chairwoman in February 2020. She has spoken at every IFA event, sharing franchising best practices for over 20 years. Additionally, she serves on the Board of Directors of Brain Balance, and on the Board of Directors of the franchisor Big Blue Swim School.

She is a keynote speaker at many franchise industry events, as well as at many sign and visual graphics industry events. She has keynoted the conventions for the International Franchise Association, The Brazil Franchise Association, The Canadian Franchise Association, The Franchise Association of New Zealand, and the Franchise Council of Australia.

For more videos on Catherine Monson, visit Visit the section, “Get to Know the FASTSIGNS CEO, Catherine Monson,”  and click to the right. 

Charlie Lawson

Charlie Lawson is National Director of marketing and advertising business for BNI UK & Ireland and author of ‘The Unnatural Networker’.

Charlie believes the key to making magic happen and unfold is to network. Opportunities lie in the power of your ability to network strategically and with confidence. But the skill of networking doesn’t come naturally to everyone.

Charlie helps businesses generate more leads and grow their profits by harnessing the power of networking. He can show you how to stop collecting business cards and start building meaningful relationships to grow a profitable business.

David Holland

David Holland is a business coach and mentor. David is The Business Co-Pilot of Results Rules OK Ltd. David aims to make business, life and bank accounts; bigger, better and more full for people in 35 countries and counting.


Echotape come from the south of England. But they are a band of the world. The group has toured Europe, played a string of dates in America and appeared at sold-out shows on several visits to Russia, where they played to a crowd of 15,000 at the V-ROX festival in Vladivostok.

From Hollywood to Holyhead, Moscow to Madrid, they have won over heads, hearts and feet with a high-energy show that works brilliantly, both in the rammed clubs where they have made their name and on the big open stages that they increasingly find themselves heading towards. Like an English version of Kings Of Leon or a faster, more modern iteration of the Vaccines, Echotape bring vigour and swagger to songs freighted with a gilt-edged, modern pop-rock magic.

Greg Nathan

Greg has been a business psychologist for 35 years and is Founder of the highly respected Franchise Relationships Institute. His unique insights into how franchisees and franchisors can maximise their success comes from his extensive research, and practical work, with over 500 franchise brands and over 40,000 franchisees.

Greg is author of several best-selling franchising books including Profitable Partnerships, and developer of many influential franchising models such as The Franchise E-Factor. He has also been the recipient of numerous awards for his contribution to the global franchising sector, including the 2018 IFA Crystal Compass Award for Franchise Leadership, and induction into the Australian Franchise Hall of Fame.

Henry Ziff

As the Managing Director of both the Transworld Business Advisors UK network, and his own Transworld Business Advisors of London office, Henry Ziff has a number of years’ experience as a trusted advisor supporting small and medium business owners with exiting or investing in businesses.

Based on the 40+ years Transworld has been operating globally, Henry guides his franchise partners through the process of starting their own successful business. Alongside this, Henry runs his own transactional advisory firm. By understanding those people involved on all sides of a transaction, supporting business owners with sale of their business, and finding the right buyer, Henry ensures all sides achieve their desired result, which is imperative to his success.

Henry is also an accomplished speaker, delivering training to offer business owners valuable insight into preparing their exit strategy, and achieve exceptional results when the deal is done.

James Bishop

James Bishop is the founder of full-service podcast agency, with a studio, OneFinePlay. James' aim is to "help companies and leaders become influential podcasters". James is also the founder of PlayByPlay, a system enabling people to shoot & edit videos using their phone and discover video skills & tactics to navigate the social era.

Jazz Mino

Half Iranian alt-pop singer-songwriter Jazz Mino was busking on the streets of London, when she was discovered by Apple's Head Of Editorial, Austin Daboh. 
 Jazz Mino then began to build an online buzz with her songs, 'Crush', 'Misunderstand' and 'Over You', hitting no. 5 in UK Club charts, gaining over 10 million streams on Spotify alone, and landing New Music Friday playlists in the UK, Portugal and Sweden.

Since then, Jazz Mino has been further championed by The Line Of Best Fit, PopJustice, We Plug Good Music, BBC Introducing, and has been hitting Viral Top 50 Charts in UK, Ireland, Australia and Sweden with her unique, sweet voice and empowering pop hits.

Jenni Dunman

Jenni Dunman is a franchisor of Daisy First Aid but also a multi-business owner, angel investor and seed mentor. 

Jenni is fascinated by psychology and how the subconscious mind works. She has spent the last 15 years learning and proving how to retrain the brain. 

Covid-19 has given her the opportunity to share this knowledge with her fellow franchisors and their teams.

Keith Gerson

Kieran James

Kieran James is a husband, father of two, amateur athlete, relentless reader and has a passion for education; particularly financial. He is Managing Director of Accountancy firm Stryde, whose aim is to provide financial clarity to the franchise sector through services such as business plan creation, financial training, accountancy and supporting the automation of financial processes. 

He's also Non Executive Director of the Children's Activities Association, a not for profit organisation that helps parents, schools, nurseries and children's activities providers to raise the standard of children's activity provision

Laura Budd

Coconut Creative's very own Laura Budd studied performing arts at college training in acting, singing and dance, she later received a degree in English Literature from the University of Winchester. Laura has been performing since she was 7 years old. She has performed with Kerry Ellis (Cats, Wicked, Rent, We Will Rock You), in her backing choir, as part of her UK tour and has taken part in musical theatre workshops at Pineapple Dance Studios and various showcases in London. 

In October 2019 she performed in the Basingstoke Variety Show and is part of cabaret performance group. She has played Pilar in Andover Musical Theatre Company’s productions of Legally Blonde, The Mistress in Evita and has recently been cast as Julia inThe Wedding Singer and been in the ensemble for The Pyjama Game. 


Mark Harman

Mark studied Film and Cinema Technologies (BA Hons), then founded Red Book Productions in 2011.

Mark has worked with hundreds of different businesses to help them create video content and establish themselves in their market. He also founded Video Toolkit in 2016 to help smaller businesses create their own videos and learn how to measure the results that they can attain from video marketing.

Matt O'Neil

Matt has a wealth of knowledge and credibility in the Franchise Industry and was recently voted one of the Top 20 faces of franchising in the UK by What Franchise Magazine.

Matt has more than 20 years of experience in the world of franchising and has helped hundreds of people realise their dream of becoming business owners.

The former owner and Sales Director of the drinks, snack delivery and vending franchise SNACK-IN-THE-BOX in association with both Cadbury & Mars, he recruited the majority of the franchise network. Following a successful sale of his business, Matt became the Head of UK Recruitment with the award-winning white collar franchise Expense Reduction Analysts.

Pip Wilkins

Pip Wilkins QFP is the Chief Executive of The British Franchise Association, non-profit organisation influencing success in franchising through standards, representation and education. Pip is a confident, dynamic and resourceful Chief Executive who enjoys helping others to expand their skills. She has a proven ability to initiate, develop and launch new initiatives for the greater good of the franchise industry and is passionate about standards and ensuring people have the right information to make the right decisions. She has appeared on television, in magazines and regularly speaks on franchising and franchising best practice.

Red Boswell

Red Boswell is President of the International Franchise Professionals Group, IFPG. During his nearly 2 decades in franchising he has founded a franchise organization and built it to 148 territories before selling it. He has also consulted for dozens of franchisors and served as Chief Development Officer of 2 global brands - each with over 700 franchises.

Saleem Anwar

Saleem is commercial director at Dynamis – publishers of leading franchise recruitment websites and He leads their team of franchise recruitment specialists, ensuring they understand the needs of each of their clients, in order to deliver the best campaign results possible.

Sean Goldsmith

Sean Goldsmith is a Special Advisor to Franchisors and large corporates and has a long history of success in the industry. He is currently heading up a mastermind of close on 300 franchise networks and is actively helping them solve the serious problems created by Covid19.

He is a mentor to franchisors, a coach and a Non-Exec who is currently offering Critical Strategic planning services to both the Franchise and Non Franchise Industry.

Sean is also involved in the development of Social Franchising by helping good causes expand through the principles of franchise success. 

Steph Gutmann

Steph is an MCIPR Copywriter, crafting words to solve people's copywriting problems, by pulling the right words together.

She’s had over 20 years’ experience with various forms of copywriting and communicating, and enjoys inspiring others to see the power contained in the written word. The pen is still mightier than the sword, but like fencers need to learn how to use their tools, learning how to write efficiently is fundamentally vital if you’re expecting to have your copy read.

Steve Heroux

Steve Heroux has built himself an extremely successful sales career spanning 22 years. He’s helped countless people achieve success, earned numerous awards and accolades, and reached the pinnacle of sales achievement in several different companies. Following this success, Steve realized his ultimate calling was to share with others how they can achieve their goals in the sales industry.

Steve’s groundbreaking approach will have your sales teams reaching optimal levels and becoming true sales champions. Having walked the walk himself, Steve’s powerful sales messages cut right to the heart of effective selling in 2019. Quick-witted, highly engaged and especially authentic, Steve is the perfect leader to guide you or your sales team into the top 10%.

Suzie McCafferty

With nearly 20 years of first-hand international franchising experience, Suzie is a well-known personality in the franchising world. She has been a Judge for the bfa’s Franchisor and Franchisee of the Year Awards and is the longstanding Chairperson of the Scottish Franchise Forum. 

Having franchised her own printer cartridge business from a single retail shop in Edinburgh to a network of over 70 franchised outlets across 6 countries from the Caribbean to the Middle East, it is fair to say Suzie’s consultancy comes with an authenticity that is hard to match. Prior to founding Platinum Wave, Suzie was the Franchise Director and Board Member of national recruitment franchise and £30m turnover franchise network Select Appointments.

Suzie is also a Non-Executive Director with two of the UK’s leading franchise brands, Right at Home UK and Premier Education Group.

Theo Millward

Theo Millward is a graduate of Lancaster University with a BBA in Management with experience in IT consultancy at IBM and Finance at Grant Thornton. In 2016 Theo purchased UK swim school, Swimtime.

Swimtime is a UK based franchised swim school operating from over 300 sites and teaching 20,000 children a week.

Since 2016, Swimtime has undergone an award-winning digital transformation, driven by the development of an in-house platform, Swimcloud. In 2019, this project won both the UK Digital Experience Awards as well as the International Customer Experience Awards. It was the only leisure organisation and the only SME in both events. This technology is now on the market under the brand FranScape.

Vicki Mitman

Vicki Mitman is an Executive Coach and Mentor.  She specialises in performance coaching and is passionate about helping clients to unlock their potential and bring out the best in their teams.  Vicki regularly speaks on topics such as motivation, mindset and building resilience (both personally and in business), and provides coaching to individuals and organisations.